ORRECO aims for gold as over 100 of its partner athletes get set for Tokyo
- Company working with athletes from USA, Ireland and GB
- Sports include track & field, basketball, volleyball, swimming and soccer
- Orreco announces three PhD scholarships supporting performance in women’s sport
Specialist sports performance and biomarker company Orreco has helped more than 100 elite athletes prepare for this summer in Tokyo, including athletes from Ireland, USA, GB and Australia, across more than 10 different diverse sports.
The Irish company has in recent years developed an acclaimed range of products powered by biomarkers and Artificial Intelligence (AI), which helps all athletes maximise training, reduce the threat of injury - and become the very best in their particular discipline.
This includes the acclaimed Orreco Female Athlete program, including its FitrWoman app and FitrCoach platform, which challenges how elite female athletes are monitored, protected and supported and helps them train in sync with their menstrual cycle, to sustain peak performance at the highest level.
Among the roster of Orreco athletes and members of teams working with Orreco who are headed to Tokyo, are:
- Ireland’s exciting 1500 metre hopeful Sarah Healy
- 4 time gold medallist, WNBA Champion Sue Bird of the USA
- 8 time medallist, USA swimmer Allison Schmitt
- USA skateboarder Mariah Duran
- GB marathon runner Chris Thompson
- GB slalom canoeists Kim Woods and Mallory Franklin
- Alix Klineman, USA beach volleyball star
- USA cross-country mountain biker Haley Batten
- GB distance runner Jess Piasecki
- 2016 medallist Nijel Amos of Botswana / Oregon Track Club Elite
Speaking ahead of her participation in Tokyo, USA beach volleyball player Alix Klineman, said:
“Over the past several years, I have become passionate about understanding the ways I can help my body be at its best. Hormones definitely play a big role both in everyday life, and also in relation to my training and volleyball career. Working with Orreco’s Female Athlete programme has helped to optimise my hormonal health, and navigate the changes that happen during a menstrual cycle so that I can optimise my athletic performance”.
As well as its close association with some of the world’s top sports women and men, Orreco has invested a seven-figure sum in female athlete research, supporting several PhD sports science and data science students through to completion and a female athlete product suite including the free FitrWoman app. The company has developed a series of special PhD scholarships as part of a $1m investment programme, investing collaboratively with university partners to achieve this - and underpinned by science.
The programmes include:
- A new partnership with the University of Waikato (in partnership with High Performance Sport New Zealand) to study cultural and sociological themes surrounding the implementation of technological solutions related to the menstrual cycle in elite sport.
- A PhD programme with Letterkenny Institute of Technology (LYIT) in Ireland with the aim to elucidating the impact of phases of the menstrual cycle on the ability to successfully perform physical and mental tasks.
- A PhD in University College London, with a focus on advancing the tools and processes involved in monitoring female athlete health and physiology under the guidance and leadership of Dr. Georgie Bruinvels and Professor Charles Pedlar of Orreco.
Commenting on the new PhD programmes, Dr. Georgie Bruinvels, Orreco Director of Sports Science and Female Athlete Lead, said:
“We are really excited to have the opportunity to be a part of the global charge to advance research in the female athlete space through these PhD programmes. Through our applied work, we have many questions that need to be answered through research, and it is great to be working with some inspiring partners in our mission to address these.”
Dr. Brian Moore, CEO, Orreco, said:
“The games have always had a special place in our Orreco story. Members of our team have been fortunate to support athletes since 2000 in Sydney. As our athletes work to be faster, stronger and aim higher, so do our scientists to make scientific breakthroughs and new discoveries. We are excited to cheer them and their support teams on in Tokyo.”
