Specialist sports performance and biomarker company Orreco has helped more than 100 elite athletes prepare for this summer in Tokyo, including athletes from Ireland, USA, GB and Australia, across more than 10 different diverse sports.
The Irish company has in recent years developed an acclaimed range of products powered by biomarkers and Artificial Intelligence (AI), which helps all athletes maximise training, reduce the threat of injury - and become the very best in their particular discipline.
This includes the acclaimed Orreco Female Athlete program, including its FitrWoman app and FitrCoach platform, which challenges how elite female athletes are monitored, protected and supported and helps them train in sync with their menstrual cycle, to sustain peak performance at the highest level.
Among the roster of Orreco athletes and members of teams working with Orreco who are headed to Tokyo, are:
Speaking ahead of her participation in Tokyo, USA beach volleyball player Alix Klineman, said:
“Over the past several years, I have become passionate about understanding the ways I can help my body be at its best. Hormones definitely play a big role both in everyday life, and also in relation to my training and volleyball career. Working with Orreco’s Female Athlete programme has helped to optimise my hormonal health, and navigate the changes that happen during a menstrual cycle so that I can optimise my athletic performance”.
As well as its close association with some of the world’s top sports women and men, Orreco has invested a seven-figure sum in female athlete research, supporting several PhD sports science and data science students through to completion and a female athlete product suite including the free FitrWoman app. The company has developed a series of special PhD scholarships as part of a $1m investment programme, investing collaboratively with university partners to achieve this - and underpinned by science.
The programmes include:
Commenting on the new PhD programmes, Dr. Georgie Bruinvels, Orreco Director of Sports Science and Female Athlete Lead, said:
“We are really excited to have the opportunity to be a part of the global charge to advance research in the female athlete space through these PhD programmes. Through our applied work, we have many questions that need to be answered through research, and it is great to be working with some inspiring partners in our mission to address these.”
Dr. Brian Moore, CEO, Orreco, said:
“The games have always had a special place in our Orreco story. Members of our team have been fortunate to support athletes since 2000 in Sydney. As our athletes work to be faster, stronger and aim higher, so do our scientists to make scientific breakthroughs and new discoveries. We are excited to cheer them and their support teams on in Tokyo.”